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An A-Z of Cloud Computing at Cloud Expo Silicon Valley
An alphabetical selection of the many Themes & Topics to be discussed at Cloud Expo Silicon Valley, Nov 7-10, 2011

By: Jeremy Geelan

An alphabetical selection of some of the many themes & topics to be discussed at Cloud Expo Silicon Valley (9th Cloud Expo) - being held November 7-10, 2011, at the Santa Clara Convention Center, CA. The markets may still be melting, but Cloud Expo is definitely coming of age!



Android - see Mobile Cloud Computing Clients Clouds (Michael Behrens)

Application as Conversation - see Open Networks (Peter Coffee)

Application Automation -
In a Cloud Expo session entitled How to Accelerate Application Deployment within the Cloud, HP’s Marc Wilkinson will be walking through the automation and testing of applications across public, private or hybrid cloud environments, and describing how new solutions enable enterprises, accelerate innovation and drive a competitive edge.

Automation - In his Cloud Expo session, The Basics of Automating a Cloud Storage Service, Abiquo's Azmir Mohamed will be discussing how the complexity of combining server virtualization with storage virtualization, automation, self-service catalogs and other enabling technologies has become a huge barrier for the IT teams who have to deliver the cloud services. The good news, he will be telling Cloud Expo delegates, is that some cloud vendors have recognized this issue and have partnered to deliver integrated solutions offering the flexibility and cost benefits of cloud on top of familiar infrastructure products.

Cloud Contracts - In a splendidly titled Cloud Expo session called Cloud Computing Contract Issues - If It's in the Cloud, Get It on Paper, the Director of Software Licensing at the University of California, Los Angeles (UCLA) - Thomas Trappler - will be highlighting some key contract issues that are either unique to cloud computing or essential to its effective adoption. 

Cloud Migration - In his Cloud Expo session entitled Practical Cloud Migration, the Chief Architect of Gale Technologies, James Thomason, will describe the dramatic Capex and Opex savings from taking a comprehensive HW/SW/VM provisioning view to create powerful private and hybrid clouds, and will discuss the evolution to a next generation cloud scheduler that intelligently and seamlessly allocates workloads across any type of cloud – private or public. 

Cloud Orchestration - A don't-miss Cloud Expo session by the CEO of OpSource, Treb Ryan, will be called Cloud Orchestration: Automating Cloud Service Management, Delivery & Support. Ryan will be discussing how to create a secure environment with automated orchestration of the cloud, including: a user interface, API, billing, metering, control and provisioning of infrastructure (VMs, storage and memory). Learn first-hand from a leading public cloud operator how to solve these problems!

"Cloud-Ready" - see Google vs Microsoft (Jason Lieblich)

Cloud Security -
Anyone at Cloud Expo interested in Building an Effective Cloud Security Program will want to attend the session of that name being given by Tim Mather, Advisory Director at KPMG, alongside Becky Swain, a Board Member of the Silicon Valley Chapter of the Cloud Security Alliance. Cloud Expo delegates will be guided through the process for establishing an effective cloud security program leveraging the Cloud Security Alliance (CSA) Governance Risk & Compliance (GRC) Stack.

Cloud Security Advantagessee Enterprise Cloud Computing Wave of Change (Jill T. Singer)

Cloud Sprawl - In a Cloud Expo session called Controlling Cloud Sprawl, the Co-Founder & CEO of OutSystems, Paulo Rosado, will be looking at the impact SaaS and PaaS has for IT, and how a new generation of platforms running on private clouds can help IT curb the problem of shadow IT and cloud sprawl.

Cloud Storage - see Automation (Azmir Mohamed)

Cloud 2 -
see Open Networks (Peter Coffee)

Context-Aware Clients - In this Cloud Expo session by Rick German, CEO of Stoneware, called Cloud to Client: How Context-Aware Clients Will Enhance the Cloud Experience, delegates will learn how Stoneware's technology has the ability to help enhance client devices when connecting to the cloud. German will demo how webNetwork helps the cloud understand and adapt to the device to deliver a richer experience based on hardware context, in contrast to the "one size fits all" delivery method used today.

Contracts - see Cloud Contracts (Thomas Trappler)

Data Motility - In a Cloud Expo session called What To Do When Your Data Decides to ‘Leave’, Trend Micro's VP of Cloud Security, Dave Asprey, will introduce the concept of "data motility" - the idea that data in the cloud is not just mobile, but can move on its own without administrators’ knowledge or consent. The session will address the important concerns that this “always available from somewhere” data presents to security administrators, and how – or even if - they can comply with new data privacy and processing laws when data is not location specific.

Enterprise Cloud Computing Wave of Change - At the 8th International Cloud Computing Expo in New York City in June 2011, Jill Tummler Singer - CIO of the National Reconnaissance Office - answered the question: "Is Enterprise Cloud Computing for real?" In a follow-on session at Cloud Expo Silicon Valley (9th Cloud Expo), called Riding the Enterprise Cloud Computing Wave of Change into the Future, she will be discussing key elements needed for a triumphant enterprise cloud computing migration and highlight strategies (including security advantages found in the cloud) to ensure that no one crashes and gets caught in the riptide of this rapidly emerging technology. 

Enterprise Clouds - “Services as an Infrastructure:” Looking at Enterprise Clouds in a Different Way
is the name of the Cloud Expo session by Rich Wolski, CTO of Eucalyptus Systems. He will be discussing "Services as an Infrastructure" as a way in which enterprises can architect production cloud computing environments. Cloud applications must consider the services they access as “The Infrastructure” independently of how those services are hosted, Wolski will explain. He will illustrate specific deployment strategies based on user experiences with private clouds in various enterprise settings and discuss likely future technological developments.

Enterprise Private Cloud - This Cloud Expo session by ActiveState's Diane Mueller, called US Patriot Act: Making the Case for Enterprise Private Cloud, will discuss: 1. Implications of the US Patriot Act on cloud computing 2. What types of applications should stay private 3. Classes of applications that best leverage the cloud 4. Moving to a private cloud model 5. How to deploy an enterprise private PaaS.

Enterprise Private Clouds
- see also Private Clouds (Fred Tanzella)

Enterprise Private PaaS - see Enterprise Private Cloud (Diane Mueller)

Google vs Microsoft - In a Cloud Expo session called Google vs Microsoft: How to Arm Yourself for the Battle of the Century, Jason Lieblich, Founder & CEO of Exporise Systems, will be describing how Google and Microsoft are in a battle for the hearts and minds of corporations worldwide. You and your company can benefit from this battle, Lieblich will argue...but only if you are "Cloud-Ready".

Eucalyptus - see Enterprise Clouds (Rich Wolski)

Future of Cloud Computing -  In a forward-looking Cloud Expo session, titled Are You Ready for the Future of Cloud Computing?, IT pioneer and thought leader David Linthicum will define the future roadmap of cloud computing including how PaaS, IaaS, and SaaS will play out within enterprises, and what will be the ultimate destination for cloud computing. Who will be the major providers left standing? Will we be leveraging private clouds, public clouds, or both?

Hybrid Clouds - Gale Technologies' Akhil Sahai, in a Cloud Expo session called Best Practices for Hybrid Clouds: Template-Based Provisioning, will be exploring best practices for self-service, template-based automation to address virtualization stall and sprawl in cloud environments. Sahai will be predicting that 2012 is the year when enterprises fully embrace their heterogeneous environments to get the best of both cloud worlds, while using legacy IT equipment to build dynamic clouds running virtualized and non-virtualized workloads.

Integration
- Terremark's VP of Cloud Services Bill Lowry will be giving a Cloud Expo General Session called Integrating Enterprise Clouds - a practical and pragmatic session on integrating clouds for the enterprise, focusing on how to take advantage of the power and potential of the cloud while minimizing disruption, waste and compromise.

Microsoft vs Google - In a Cloud Expo session called Google vs Microsoft: How to Arm Yourself for the Battle of the CenturyJason Lieblich, Founder & CEO of Exporise Systems, will be describing how Google and Microsoft are in a battle for the hearts and minds of corporations worldwide. You and your company can benefit from this battle, Lieblich will argue...but only if you are "Cloud-Ready".

Mobile Cloud - The president & CEO of Exadel, Fima Katz, will be giving a session at Cloud Expo called What To Expect from Mobile Cloud in which he will discuss a new, quite revolutionary way of building the next generation mobile cloud applications. In this approach, Katz will explain, everything from development platform to deployment to resources resides in the cloud. The underlying platform (PaaS) - Katz will claim - allows you to slash mobile (multi-device) development and deployment by 75%, reducing complexity and cost.

Mobile Cloud Computing Clients - In a Cloud Expo session called Mobile Cloud Computing Clients, the CTO of R2AD, Michael Behrens, will be showing delegates how to develop client side code that interacts with cloud provider services using HTTP. Specifically, Behrens will use the Open Cloud Computing Interface (OCCI) and Cloud Data Management Interface (CDMI)  to create an Android-based client which can manage cloud resources.

Monetizing the Cloud - Recognizing that the cloud changes the way investment and consumption models work, a Cloud Expo session by Capgemini's Mark Skilton called Identifying Successful Business Models to Drive Monetization of Your Cloud Service will identify real examples of how customers and providers of cloud services can target better growth and ROI from cloud computing by positioning and defining their operating model and value strategy.

Open Cloud Computing Interface (OCCI) - see Mobile Cloud Computing Clients (Michael Behrens)

Open Networks - In a world where every IT asset has a feed - in the era of 'Cloud 2' - the cloud model is turning from a perceived challenge into a compelling avenue for IT innovations that need not compromise security or governance. In a Cloud Expo session called Open Networks, Trusted Clouds: The Road Map to 'Social' Security, Salesforce's Peter Coffee will be exploring the potential of “application as conversation.”

Operations in Cloud Computing
- In a Cloud Expo session by cloud thought leader Bernard Golden, the speaker will focus on how cloud computing compels IT operations to split into two roles: infrastructure provider and applications management. The expectations, daily work, and employee skill sets for operations will rapidly change as cloud applications are developed and brought online. The session is titled: Operations in Cloud Computing.

PaaS Behind the Firewall - The president & CEO of ActiveState Software, Bart Copeland, will be giving a session on an emerging trend where enterprises require PaaS capabilities, but are on their own terms: a PaaS behind their firewall to enable a secure cloud. The session, titled Why “Private PaaS” is Not an Oxymoron, will cover: The drivers for Private PaaS; How a Private PaaS differs from a Public PaaS; What to consider when implementing and deploying a Private PaaS; and Case studies of enterprises using a private PaaS.


Performance Management - A Cloud Expo session by dynaTrace technology strategist Michael Kopp, titled Performance Management in the Cloud: It's About the Application! will discuss why traditional means of performance management and troubleshooting no longer work - and how this affects everything. Kopp will be looking at how to identify the root cause of performance problems in dynamic environments and will explain how to assess and manage performance when capacity is no longer the issue.

Private Clouds - In a Cloud Expo session called Modular Approach to Private Clouds, the CEO & Co-Founder of Cirracore, Fred Tanzella, will be discussing a modular approach to building private clouds for enterprises by segregating compute nodes, storage and network fabric and combined with open source cloud software.

Private Cloudssee also PaaS Behind the Firewall

Private Cloudssee also Private Paas (Sinclair Schuller)

Private PaaS - In a Cloud Expo session by the CEO of Apprenda, Sinclair Schuller, called Private PaaS: The Convergence of Private Cloud & Enterprise Architecture, delegates will learn how "Private PaaS" is providing a homogenous, highly scalable architecture for the enterprise IT app portfolio, and how private cloud is realized through architectures previously reserved for public cloud world. Rather than evolving down independent paths, Schuller will contend, private cloud and enterprise architecture have converged to private PaaS.

Private Cloudssee also PaaS Behind the Firewall

Public Clouds - In a case study session to be given at Cloud Expo by Abiquo's VP Business Development, Trevor Chamberlain - Why Cloud-Based Business Models are Changing the Way Services Are Being Delivered - Cloud Expo delegates will hear about the journey of CARI.net to providing public cloud services.

Services as an Infrastructure - see Enterprise Clouds (Rich Wolski)

Trusted Cloud: In his Cloud Expo session, Achieving a Trusted Cloud, VMware's George Gerchow will be describing how to achieve a Trusted Cloud that is secure and compliant whether it is Private, Public or Hybrid. His session will highlight how Security and Configuration Compliance management are evolving as well as how securing and ensuring compliance in these environments requires a different approach.

Trusted Cloudssee Open Networks, Trusted Clouds (Peter Coffee)

U.S. Patriot Act - see Private Enterprise Cloud (Diane Mueller)

About Jeremy Geelan
Jeremy Geelan is President & COO of Cloud Expo, Inc. He is Conference Chair of the worldwide Cloud Expo series, of the Virtualization Conference series, and of the upcoming UlitzerLIVE! event. During his tenure with SYS-CON Media, he launched Cloud Computing Journal, Web 2.0 Journal, AJAX & RIA Journal and other leading SYS-CON titles. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-technology portals for the firm. From 2006 to 2010, as Sr. VP of Editorial & Events, he had complete responsibility for the content of SYS-CON's events portfolio. He regularly represents SYS-CON Media & Events at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

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Articles & Feature Stories
“Big Data is growing because companies now realize that is where the value is – in the data. We’ve become a data society, a data economy, and we have the tools now to create value out of this data,” observes Charles Kaminski, Senior Architect Academic Development Lead at HPCC Systems, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. Cloud Expo New York, June 11–14, 2012, at the Javits Center in New York City, New York, and Cloud Expo Silicon Valley, November 5–8, 2012, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
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SYS-CON Events announced today that Windstream Corp., a nationwide, enterprise-focused communications and technology provider, will exhibit at SYS-CON's 10th International Cloud Expo, which will take place on June 11–14, 2012, at the Javits Center in New York City, New York. Windstream Corp. (Nasdaq: WIN) is a nationwide, enterprised-focused communications and technology provider, offering data, voice, network and cloud services. Windstream also offers broadband, phone and digital TV services to consumers primarily in rural areas. Windstream has more than $6 billion in annual revenues and is listed on the S&P; 500 index.
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Untitled Document
Cloud Expo - Cloud Looms Large on SYS-CON.TV



Cloud Expo 2009 Europe Opening Keynote by GoodData

In this presentation Roman Stanek, a technology visionary who has spent the past fifteen years building world-class technology companies, will talk about what it means to be 'born on the cloud.' Specifically Roman will share with delegates his thoughts on how to use cloud computing as a technical design center; how to take advantage of the economics of cloud computing in building and operating cloud services; how to dramatically change customer adoption; and how to plan for the technical and operational scale that cloud computing makes possible.

Good Data - Collaborative Analytics On Demand
This presentation will describe how Good Data moved from concept to reality, demonstrating the importance of architecting for the cloud: how to conceptualize, design and build applications when cloud computing is a given.

VMware - Building Cloud Infrastructures with VMware vSphere
vSphere 4 is the industry’s first cloud operating system, transforming datacenters into dramatically simplified environments to enable the next generation of flexible, reliable IT services. Combining VMware’s industry leading virtualization technology and experience, VMware vSphere delivers uncompromising control, with greater efficiency, while preserving customer choice.

Sun Microsystems - The Sun Cloud: Sun's Public Cloud Computing Service
Cloud Computing is empowering users like never before, giving them access to massive amounts of compute power and storage capacity, on- demand and in real time. This session will outline Sun's vision and strategy for cloud computing, highlighting the Sun Cloud - Sun's Public Cloud Service that leverages a broad range of Sun's innovative hardware and software technology and products. An overview presentation and practical demonstrations / demos will showcase how cloud-based compute and storage resources enable users to deploy applications quickly, easily and inexpensively..

The Time is Right for Enterprise Cloud Computing
During his keynote, Rich Marcello, Senior Vice President of Unisys, will discuss the latest technologies and approaches that help knock down these barriers, creating the opportunity for attendees to now consider cloud managed services as part of their data center journey to secure "IT as a Service".

Accelerating Innovation with Cloud Computing
Join Shelton Shugar, Senior Vice President of Cloud Computing at Yahoo! for a keynote elaborating on how Yahoo! and consumers benefit from Yahoo! Cloud Services and will describe Yahoo! Cloud Services and technologies.

Cloud Expo Breaking News
“Big Data is growing because companies now realize that is where the value is – in the data. We’ve become a data society, a data economy, and we have the tools now to create value out of this data,” observes Charles Kaminski, Senior Architect Academic Development Lead at HPCC Systems, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. Cloud Expo New York, ...
“Cloud is not as global as many people might think. Europe has a lot of privacy laws that differ per country so it’s very important that if a service provider or a systems integrator wants to buy a cloud solution and provide that to their customers, that solution needs to be in the same country,” observes Jelle Frank van der Zwet, Manager, Marketing Cloud Segment at Interxion, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held No...
SYS-CON Events announced today that Windstream Corp., a nationwide, enterprise-focused communications and technology provider, will exhibit at SYS-CON's 10th International Cloud Expo, which will take place on June 11–14, 2012, at the Javits Center in New York City, New York. Windstream Corp. (Nasdaq: WIN) is a nationwide, enterprised-focused communications and technology provider, offering data, voice, network and cloud services. Windstream also offers broadband, phone and digital TV services t...
“Virtualization is a key product for Parallels. Today everybody has more work to do than they have time, so if we can make certain tasks a little more efficient for users that’s a productivity solution,” states K. Michaels of Parallels, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. Cloud Expo New York, June 11–14, 2012, at the Javits Center in New Yor...
“We have a new cloud product – Stackato – a cloud platform for creating your own private PaaS. We’re all about the development, management, and distribution of solutions for software applications and it was a natural extension for us to get into cloud deployment,” states Bart Copeland, President and CEO of ActiveState, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa...
“We actually talk about big unstructured data now, unstructured data of files – documents, movies, pictures, music files – and these files are being generated in equally large volume and are creating problems for file systems. We have created an optic storage system that allows you to create a storage infrastructure,” states Tom Leyden, Director of Alliances and Marketing at Amplidata, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo...
“Intel participates in people’s clouds. Not only is Intel in the cloud, we’re actually making it more efficient and more secure as well,” notes Bill Cox, Director of Cloud Strategy at Intel Software Services Group, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. Cloud Expo New York, June 11–14, 2012, at the Javits Center in New York City, New York, and ...
“One part of the connection between big data and cloud computing is the scale – big data implies large scale and the problem of managing large scale is similar in both. The difference is in the emphasis on the types of workloads – in big data the emphasis is on trying to keep the data local and in cloud you are looking to optimize resources,” explains Rohit Valia, Director of Enterprise Marketing at Platform Computing, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan a...

I've been working on Enterprise Cloud Strategy and in the course of this work identified some interesting and non-obvious opportunities in the Cloud. One solution I’ve examined is the well-crafted solution that is enStratus. enStratus has built a SaaS Cloud Management / Governanc...
“Our vision is to accelerate application time-to-market. There has been a lot of advancement on the cloud computing side in the past few years so you can provision service in a matter of minutes, but there has not been a whole lot of advancement on the application side,” states John Yung, CEO at Appcara, in this SYS-CON.TV interview with Cloud Expo Conference Chair Jeremy Geelan at the 9th International Cloud Expo, held Nov 7-10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. C...
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Top Stories for Cloud Expo Europe

Kevin L Jackson launched the "Government Cloud Computing Journal" on Ulitzer. The online magazine offers stories and articles on the effective use of cloud computing technologies within the government domain. Kevin L. Jackson is a senior information technologist specializing in information technology solutions that meet critical Federal government operational requirements. Currently, he serves as Director, Business Development for Dataline, Inc., and editor of Government Cloud Computing e-zine. Kevin L. Jackson (right) with Cloud Computing Expo conference chair Jeremy Geelan before his presentation on Government Cloud Computing. About Ulitzer.com Initiating content coverage on any topic or launching a magazine at Ulitzer.com  is designed to be as easy as boiling an egg and doesn't take much longer. To become a Ulitzer author, anyone can fill out a simple author prof... (more)

Conference News & Updates
Enterprise-Level Cloud Computing: CEO Power Panel
In this fast-moving high-level CEO Power Panel held at the 8th International Cloud Expo at the Javits Center in New York City, June 6-9, 2011, Cloud Expo Conference Chair, Jeremy Geelan is joined by Michael Crandell, CEO and a founder of RightScale; Treb Ryan, CEO of OpSource; Cory Isaacson, CEO/CTO of CodeFutures Corporation; Brad Hokamp, President of Layered Technologies; Lawrence Guillory, CEO of Racemi; Andy Burton, CEO of Rise; and Paulo Rosado, Founder & CEO of OutSystems. Some of the main topics discussed include the big issues facing companies in cloud computing, the critical tools and infrastructure required, and the shift in the way IT infrastructure is being deployed and consumed.
Cloud Expo Power Panel: Enterprise Cloud Computing
In this brand new SYS-CON.TV Power Panel, recorded in Times Square on the eve of Cloud Expo Silicon Valley, which was held in Santa Clara, CA, November 1 -4, 2010, Cloud Expo Conference Chair Jeremy Geelan discusses the State of the Nation with regard to Enterprise Cloud Computing with Unisys' Sam Gross & Jill T. Singer, CIO of the National Reconnaissance Office. Also on the panel is Internet security expert Patrick Hynds, Founder & President of DTS.
Abiquo Named “Platinum Plus Sponsor” of Cloud Expo 2011 Silicon Valley
SYS-CON Events announced today that Abiquo, the leading Enterprise Cloud Management software provider, has been named “Platinum Plus Sponsor” of SYS-CON's 9th International Cloud Expo, which will take place on November 7–10, 2011, at the Santa Clara Convention Center in Santa Clara, CA. Abiquo is the Enterprise Cloud Management software company. With Abiquo, organizations can use Business Policy to manage an entire, globally deployed, computing infrastructure comprising unlimited physical and Cloud resources including private, public and hybrid Clouds through a “single pane of glass”. As a result, Abiquo customers are able to significantly decrease the cost and complexity of managing their virtual IT environments, while maintaining control of the physical infrastructure and increasing agility to change hypervisors as needed.
Cloud Computing Bootcamp at Cloud Expo 2011 Silicon Valley
Want to make sense of the hottest new concept in Enterprise IT? Want to understand in just hours what experts have spent many hundreds of days deciphering? Cloud computing is a technology that has rapidly evolving peppered with a lot of hype along the way. Customers find it hard to navigate through this and make sense of what aspects of this technology will give them real business benefit. Cloud Computing Bootcamp, led by our 2011 Bootcamp Instructor Larry Carvalho, is a great way to get a practical understanding of this technology. We offer multiple days of actionable insight into what vendor offerings are currently available and help you comprehend their strategy. The ever-popular Bootcamp, which is now held regularly around the world, is being held in conjunction with the 9th Cloud Expo, November 7-10, 2011, at the Santa Clara Convention Center, Santa Clara, CA.
The Secret Behind The Incredible Growth of Cloud Expo
I can't comprehend that any event producer anywhere in the world today would answer this question by picking any one of the five available options presented. "A leading tool?" What do you mean by "a leading tool?" What other tools would you possibly have in this day and age? This question, the survey itself and its participants belong to the last decade. I personally don't use email anymore; I communicate through "Twitter." We don't do press releases unless we have to; we tweet stories to our roughly 12,000 followers in 8 channels. The news gets amplified to hundreds of thousands instantly. Even during Cloud Expo, we reach more people by Twitter than the announcements we make through loudspeakers in the convention centers. I would love to contact the people who are conducting this survey and ask them if any company answered their first question as "don't really consider it." In an age where I personally hail a cab at an airport through Twitter, I can't possibly comprehend which century bubble those people might be living in.
CTO Power Panel: Has Cloud Changed Enterprise IT?
Is there still a distinction between public, private and hybrid cloud? In this fast-moving high-level CTO Power Panel held at the 8th International Cloud Expo at the Javits Center in New York City, June 6-9, 2011, Cloud Expo Conference Chair Jeremy Geelan discusses this and other topics such as cloud security and innovation in the cloud with Rich Wolski, CTO and Co-founder of Eucalyptus Systems; Vineet Tyagi, Head of Impetus Labs at Impetus Technologies; Bill Zack, Architect Evangelist with Microsoft; Scott Chasin, CTO at McAfee Content & Cloud; Mark Hinkle, Vice President of Community at Cloud.com; Logan McLeod, Director of Cloud Strategy at Dell; and Zach Smith, COO at Voxel.
A selection of some of the many themes & topics to be discussed at Cloud Expo Silicon Valley (9th Cloud Expo) - being held November 7-10, 2011, at the Santa Clara Convention Center, CA. The markets may still be melting, but Cloud Expo is definitely coming of age! In his Cloud Expo session, The Basics of Automating a Cloud Storage Service, Abiquo's Azmir Mohamed will be discussiong how the complexity of combining server virtualization with storage virtualization, automation, self-service catalogs and other enabling technologies has become a huge barrier for the IT teams who have to deliver the cloud services. The good news, he will be telling Cloud Expo delegates, is that some cloud vendors have recognized this issue and have partnered to deliver integrated solutions offering the flexibility and cost benefits of cloud on top of familiar infrastructure products. At the 8th International Cloud Computing Expo in New York City in June 2011, Jill Tummler Singer - CIO of the National Reconnaissance Office - answered the question: "Is Enterprise Cloud Computing for real?" In a follow-on session at Cloud Expo Silicon Valley (9th Cloud Expo), called Riding the Enterprise Cloud Computing Wave of Change into the Future, she will be discussing key elements needed for a triumphant enterprise cloud computing migration and highlight strategies (including security advantages found in the cloud) to ensure that no one crashes and gets caught in the riptide of this rapidly emerging technology.
Abiquo CEO Pete Malcolm to Keynote at Cloud Expo Silicon Valley
There is one constant in data centers: Application groups always need more. Until recently, apps have been at the mercy of IT operations to feed their need. In his Keynote at the 9th International Cloud Expo, Pete Malcolm will discuss how with the advent of public cloud offerings, apps can bypass ops entirely and get the resources they need with just a few clicks and a credit card. What does this mean for the future of IT ops? Pete Malcolm is CEO of Abiquo, a leading vendor of Cloud infrastructure management solutions. Described by SYS-CON's Jeremy Geelan as "a beacon of light amid the murky fog surrounding Cloud Computing", Malcolm is the inventor of the term "Resource Cloud", a concept which provides complete separation between physical infrastructure providers and virtual enterprise consumers, with substantial benefits to both. Malcolm was previously founder and CTO of Orchestria, Benchmark Capital's first European Entrepreneur-in-Residence, and a Senior Vice President with CA, Inc.
The World's 30 Most Influential Cloud Computing Bloggers Live on Cloud Expo Website!
Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend.
What Is Cloud Computing?
Cloud computing is becoming one of the next industry buzz words. It joins the ranks of terms including: grid computing, utility computing, virtualization, clustering, etc. Cloud computing overlaps some of the concepts of distributed, grid and utility computing, however it does have its own meaning if contextually used correctly. The conceptual overlap is partly due to technology changes, usages and implementations over the years. Trends in usage of the terms from Google searches shows Cloud Computing is a relatively new term introduced in the past year. There has also been a decline in general interest of Grid, Utility and Distributed computing. Likely they will be around in usage for quit a while to come. But Cloud computing has become the new buzz word driven largely by marketing and service offerings from big corporate players like Google, IBM and Amazon.
Cloud Expo, Inc. Announces Cloud Expo 2012 New York Venue
SYS-CON Events announced today that Cloud Expo 2012 New York, the 10th International Cloud Computing Conference & Expo, will take place June 11-14, 2012, at the Javits Center in New York City. The International Cloud Computing Conference & Expo series is the world's leading Cloud-focused event and is held three times a year, in New York, Silicon Valley and in Europe. Over 400 corporate sponsors and 20,000 industry professionals have participated in Cloud Expo since its inception, more than all other Cloud-related events put together. "10th Cloud Expo is trending to be both the biggest ever and the best-attended event in the international Cloud Expo series to date, so it is only natural that we should be holding it in the biggest and best conference venue anywhere on the East Coast, the Jacob K. Javits Convention Center," stated Carmen Gonzalez, CEO of Cloud Expo. "If you are not at Cloud Expo New York, June 11-14, at the Javits Center, then you risk not getting the relevant parts of your IT infrastructure into the Cloud in time."
Top Two Technology Priorities for CIOs in 2011: Cloud & Virtualization
"New infrastructure and operations technologies such as cloud services and virtualization ... were selected by CIOs the most often and are the top-two technologies for 2011," said Mark McDonald, group vice president and head of research for Gartner Executive Programs, as the results were announced of the 2011 CIO Agenda survey by Gartner Executive Programs (EXP). The worldwide CIO survey was conducted by Gartner EXP from September to December 2010 and represents CIO budget plans reported at that time. According to the results, CIOs expect to adopt new cloud services much faster than originally expected. Currently, 3% of CIOs have the majority of IT running in the cloud or on SaaS technologies, but over the next four years CIOs expect this number to increase to 43%.
Cloud Expo, Inc. Registers Worldwide Cloud Expo (TM) Trademark
Cloud Expo, Cloud Expo East, Cloud Expo West, Cloud Expo Silicon Valley, Cloud Expo Europe, Cloud Expo Tokyo, Cloud Expo Prague, Cloud Expo Hong Kong, Cloud Expo Sao Paolo are trademarks and /or registered trademarks (USPTO serial number 85009040) of Cloud Expo, Inc.
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SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 4th year, larger than all other Cloud events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.

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Who Should Attend?
Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.


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The World's 30 Most influential Cloud Bloggers
Cloud Expo on Ulitzer
1
Dustin Amrhein 11 Kevin Hoffman 21 Greg O'Connor
2
Ezhil Babaraj 12 Alin Irimie 22 Maureen O'Gara
3
Tony Bishop 13 Kevin Jackson 23 Mark O'Neill
4
Reuven Cohen 14 Fuat Kircaali 24 Bill Roth
5
Ernest de Leon 15 David Linthicum 25 Ellen Rubin
6
David Dean 16 Lori MacVittie 26 John Savageau
7
Ray DePena 17 Bill McColl 27 Michael Sheehan
8
Dana Gardner 18 Paul Miller 28 Roman Stanek
9
John Gauntt 19 Louis Naugès 29 John Treadway
10
Jeremy Geelan 20 Greg Ness 30 Alan Williamson

The World's Most Influential Blogs
Survey conducted by Scott Ambler has consistently (2008, 2010 & 2011) shown that Agile and Iterative Projects have been more successful. Apart from the fact that Agile has been consistently been more successful compared to traditional approach, these survey result show two more interesting result –...
A few weeks ago I decided I wanted to play around with Ruby and naively thought that it would be easy to get started. I’d download Eclipse, and a few Ruby packages that weren’t shipped with MacOS, and then be off to the races. Fat chance. What I thought was going to a leisurely evening of writing sa...
Open source platform as a service (PaaS) platforms are one of the most exciting topics in the software industry nowadays. Following the $212M acquisition of Heroku by Salesforce.com, we’ve seen how, in a matter of months, platforms like dotCloud, VMWare’s Cloud Foundry or Red Hat’s OpenShift have em...
For the second post on the McKinsey report on Big Data, we take a look at the impact of Big Data on production, supply, and logistics. When we discuss Big Data, there’s often an implicit assumption that it has to do entirely with IT functions. However, Big Data actually will have [...]
Cloud Computing is now a maturing field with a number of sub-topics that make up its structure, and smart Cloud Providers can use these as building blocks for their service offerings, combining them through consultative selling techniques to deliver the ideal client solutions. For example the core b...
It’s time to make a few predictions for 2012 in the cloud data space. 2011 was a year of adoption, during which many companies started to leverage the cloud, enjoying the economies of scale, security and ease in managing their growing data needs. Those successes promise even greater cloud adoption i...
One of the big shifts happening in the enterprise software business is the adoption of the Cloud. This is already the dominant model for the consumer Internet space (e.g. Google, Facebook). The overall myth was that large companies are so concerned about security and privacy of data that they will b...
Open standards are a nice idea. And democracy is a great idea too, all citizens can vote, yet we only have two real parties representing us. Similarly, I think that standards start out as a good idea, yet over time may start to become ineffective. For the most part standards committees never actuall...
As a prelude to a series of articles of the new Gladinet Cloud for Teams features, here is a quick 5 min HD video summarizing the features.
Happy New Year 2012! Over the weekend, a new version of Gladinet Cloud for Teams was released to the web, including the web service itself and the desktop client. There will be a series of articles following up to document each and every major new feature. This article will summarize what is new in...
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Past SYS-CON Events
    Cloud Expo East
cloudcomputingexpo
2010east.sys-con.com

 
    Virtualization Expo East
virtualizationconference
2010east.sys-con.com
    Cloud Expo West
cloudcomputingexpo
2009west.sys-con.com

 
    Virtualization Expo West
virtualizationconference
2009west.sys-con.com
    GovIT Expo
govitexpo.com
 
    Cloud Expo Europe
cloudexpoeurope2009.sys-con.com
 

Cloud Expo 2010 Allstar Conference Faculty

SARWAL
Oracle

COFFEE
Salesforce

KHAN
Sybase

BISHOP
Adaptivity

MALCOLM
Abiquo

KHALIDI
Microsoft

RILEY
AWS

AZUA
IBM

BARRETO
Intel

CHAKRAVARTY
Novell

CRANDELL
RightScale

GAUVIN
Virtual Ark

GROSS
Unisys

SCHALK
Google

YEN
Juniper Networks

WILLOUGHBY
Compuware

What The Enterprise IT World Says About Cloud Expo
 
"We had extremely positive feedback from both customers and prospects that attended the show and saw live demos of NaviSite's enterprise cloud based services."
  –William Toll
Sr. Director, Marketing & Strategic Alliances
Navisite
 


 
"More and better leads than ever expected! I have 4-6 follow ups personally."
  –Richard Wellner
Chief Scientist
Univa UD
 


 
"Good crowd, good questions. The event looked very successful."
  –Simon Crosby
CTO
Citrix Systems
 


 
"Great conference and group of speakers, interesting timely announcements, and awesome networking."
  –Ricardo Sanchez
Software Architect
Myriadtech